THE WALLS HAVE EARS
DULUX
Agency: Euro RSCG
Copywriter: Chloe Davis
ANNAS NOMINEE
BEST PRESS AD. FEBRUARY.
BRIEF: In a world where white walls we taking over, Dulux were offering tester pots of their paint for 99p. We were tasked to create a press and radio campaign to promote sales.
SOLUTION: Our campaign was created from the viewpoint of the walls to compel people to shake off the minimalist movement and embrace colour.
RESULTS: Whilst increasing sales
of tester pots, our beautiful press ad created by the brilliant Alison Carmicheal, was nominated for an ANNAs award and our Radio spot was recorded by the very talented Stephen Berkoff.